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Vision, Mission & Values

Vision
"To enable home ownership for every Indian across the nation."
Mission
  • To focus on low income segment
  • To provide valuable financial services at affordable rates

  • To expand our network to every corner of the nation and widen the net of financial and economic inclusion

  • To go one step beyond in serving our customers, providing a sense of security and creating customer delight

  • To speak the language of respect, dignity, and courtesy with every customer.

Values
Our values govern the purpose of our organization and direct our actions internally & externally.
Innovation
Innovation

To expand our network to every corner of the nation and widen the net of financial and economic inclusion

Speed
Speed

To set clear performance standards and stand responsible & accountable for providing solutions within specified timelines, with nimbleness and agility.

Customer Delight
Customer Delight

To maintain respectful relations with customers and deliver customer delight through all our actions whilst measuring our performance on the value delivered to our customers.

Integrity
Integrity

To honour our commitment, act with responsibility, honesty and transparency across all our external and internal relationships.